Gameface helps specialty sports retailers get Rugged

GAMEFACE ANNOUNCES ADVERTISING AGREEMENTS WITH CITY SPORTS AND MARATHON SPORTS FOR SEPARATE RUGGED MANIAC RACES


Boston (June, 2013)- Gameface Media announced today that it has reached two new advertising agreements with Marathon Sports and City Sports for separate Rugged Maniac races. Marathon Sports will be the lead sponsor in Rugged Maniac’s Twin Cities race on June 8th. And City Sports will be the lead sponsor for the Rugged Maniac race in New York City on June 29th.

“We’re proud to have both these outstanding brands on-board as sponsors of these two events,” commented David Lavallee, co-founder of Gameface Media. “We are receiving overwhelmingly positive feedback from race participants about how happy they are to gain free access to all their photos soon after the event finishes and in an easy-to-navigate platform. Our sponsors have also been delighted with the click through rates and sharing of the photos across social media. And our race directors are receiving praise from runners, for stepping up and making free photos a long overdue reality.”

Gameface Media will shoot around 20,000 photos of participants jumping through fire, scaling 20-foot high walls, and crawling through mud at each Rugged Maniac event. Marathon Sports and City Sports will become heroes through their sponsorship because participants are receiving their high quality photo experience for free courtesy of the respective brands. These lead sponsors will have their logo tastefully placed in the bottom corner of every photo in the respective races. Additionally, the email sent out to every participant notifying them that their photos are ready includes special offers and discounts from each lead sponsor. And Gameface’s digital media platform makes it easy to share, download, or email photos. So when a participant elects to do any of these actions, Marathon Sports and City Sports will have a marketing message included in the outbound message.

Follow these links to see the Twin Cities and New York City events live: For mobile devices (website hosted) – Twin Cities For desktop (Facebook hosted) – Twin Cities For mobile devices (website hosted) – New York City For desktop (Facebook hosted) – New York City

About Marathon Sports

Marathon Sports is a collection of individuals bound by a common thread: the love of all things that promote a positive, healthy lifestyle. We stand by the motto “KEEPING YOUR LIFE IN MOTION. We believe that the act of movement – walking, jogging, running; any activity in which the human body is the vehicle – is a FUNDAMENTAL element of personal well being. And we believe you should be able to do these things in comfort and injury-free. This is why, for over three decades, we have been committed to making sure the simple act of putting one foot in front of the other is as easy as it sounds. Check out their website: http://www.marathonsports.com/ And Facebook page: https://www.facebook.com/marathonsports

About City Sports

Co-founders Mike Kennedy and Eric Martin opened the first City Sports store in 1983 on Massachusetts Avenue in Boston. At the time, the high school friends and tennis partners were living and working in Boston and were frequently unable to find quality branded sporting goods merchandise in a single downtown location to satisfy their year-round athletic interests. 30 years later, City Sports has grown into an award winning specialty sports retailer in metropolitan locations along the east coast. Check out their website: http://www.citysports.com/ And Facebook page: https://www.facebook.com/CitySports

About Gameface Media

Gameface enables brands to make a deep connection with sporting event participants by providing free photos of them participating in obstacle races, triathlons, running races, golf and skiing. Our social media technology drives participants to an advertiser’s website or Facebook page where they may be greeted with customized offers aimed at immediate conversion of these visitors into customers. The photos, branded with the company’s logo, may be downloaded, saved and shared on social media outlets for free. Because Gameface provides all of the technology and professional photography services that enable this experience, the brand company is not required to send printed promotional materials, tents, staff or samples to the event site.